Digital campaign – Website
2 rue de la Paix campaign
Digital strategy, Image strategy, Brand content, Art direction, Storytelling, Creation, Film direction and production, Shoots, Website creation and development, Online campaign.
Omedia decided to showcase five “real” owners of a Vacheron Constantin watch who illustrate the brand’s values through their story and lifestyle. They tell the story of their watch, their Paris and their love for exception.
Omedia created a large-scale digital campaign and dedicated website where it shares the stories, films and photos of these enthusiasts.
The campaign’s visuals were produced by photographer and artist Thierry des Ouches, who offers a cinematic vision of Paris.
Results: 25,000 connections in the first week
Art Direction, Production & Digital
Thierry des Ouches